It does say "Berry Loaf" not "Berries Loaf"
I wonder about the chocolate Santa bunny. The foil in the 1st photo is already cut and looks like it has been smoothed. They may have carefully removed it from a santa and put it on a bunny.Or...this is what happens at the chocolate factory when easter is too close to Xmas.
I knew there was something strange about Santa...he's a damn rabbit!!